ABOUT
SUMMARY
I’m a creative leader who’s spent more than 25 years building brands, shaping in-house teams, and leading award-winning work across just about every industry you can name. I’ve helped global giants and scrappy start-ups alike, scaling teams into high-performing agencies or rolling up my sleeves to get the work done.
At the heart of everything I do is a balance: building strong brands and building strong teams. I love turning insights into big ideas, guiding campaigns from strategy through execution, and creating environments where creative people can thrive while driving real business results.
RECENT WINS
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Built a 65+ person in-house agency for seven national brands, cutting outside agency spend by 95% and saving more than $1M in the first year.
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Reduced employee turnover by 77% while raising the creative bar and improving collaboration across departments.
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Led work recognized by Ad Age, National ADDYs, AMA, IHAF, Effies, and more.
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Created a campaign that pulled in 3.5M+ organic TikTok views.
WORK EXPERIENCE
DEVOUR
Go To Foods In-House Agency
Executive Creative Director, ‘22 to Present
I was hired to build something new: a full-scale in-house agency to support seven national restaurant brands. Starting with a blank slate, I shaped the vision, structure, operations, and culture, then scaled a hybrid team of more than 65 full-time and freelance creatives.
Together, we’ve elevated brand storytelling, delivered nationally recognized work, driven EBITDA growth, and even cracked the viral code on TikTok with millions of organic views.
MORRISON
Independent Ad Agency
Chief Creative Officer, ‘13 to ‘21
Took charge of uniting the agency’s digital and traditional creative teams, creating one seamless department. Led B2C and B2B campaigns for Samsung, Mitsubishi, RaceTrac, and Good2Grow. A highlight: launching Samsung appliances into the homebuilder market, opening a $1B+ sales pipeline.
MODEA
Digital Ad Agency
Executive Creative Director, ‘11 to ’13
Helped evolve a digital shop into a full-service marketing partner. Won new business with Estée Lauder, Riunite Wines, and others, while creating Modea’s first integrated B2B campaign for Vitrue (later acquired by Oracle).
BBDO
Global Ad Agency Network
SVP, Executive Creative Director, ‘94 to ’11
Started as an Art Director and grew into SVP/ECD, leading campaigns for AT&T, Delta, Capital One, Bayer, and more. Managed multimillion-dollar budgets, cross-functional teams, won global creative awards, and served on BBDO Atlanta’s Board of Directors.
WORKPLACE PERSONA
Player / Coach / Collaborator / Change Maker / Servant Leader
SKILLS
Creative Vision & Leadership / B2C & B2B / Building In-house Capabilities, Teams & Processes / Full Funnel Marketing / Building Brands & Driving Traffic / Integrated Campaign Execution Across Paid, Earned & Owned Channels / Brand Positioning / Consumer Insights / Creative Strategy / Brand Design
& Storytelling / Team Building / Servant Leadership / Resource & Budget Management / Presentations / Relationships / Partnerships / Adobe Creative Cloud / Microsoft 365 / Google Drive
INDUSTRY EXPERIENCE
Airlines / Apparel / Automotive / Consumer Electronics / CPG / Energy / Financial Services / Food & Beverage / Gaming / Healthcare / Home Goods / Higher Education / Mobile / Non-profit / Professional Sports / Restaurant / Retail / Supply Chain / SaaS / Travel & Leisure
CREATIVE AWARDS
One Show / Communication Arts / FWA’s / National Gold Effie / D&AD / Archive / Clios / New York Art Directors / Addy’s Best of Show / IHAF / AMA Best of Show
EDUCATION
California State University, Long Beach, BFA, Visual Communication
CONTACT
(678)464-4131